On The Flipside http://mattmclean.com Musings from a dotcom survivor Thu, 08 Mar 2012 17:48:45 +0000 en-US hourly 1 http://wordpress.org/?v=3.5 6 Indispensable Free & Freemium SEO Tools http://mattmclean.com/?p=23 http://mattmclean.com/?p=23#comments Thu, 08 Mar 2012 17:46:16 +0000 mattmclean http://mattmclean.com/?p=23 When you are working on search engine optimization for your own business or for a client’s website, you will need some great SEO tools. If you have the budget, you can certainly pay for the best SEO tools the Internet has to offer, but if you don’t, then free and freemium tools are the alternative.

Check out the tools

]]> http://mattmclean.com/?feed=rss2&p=23 0 Divided We Stand http://mattmclean.com/?p=21 http://mattmclean.com/?p=21#comments Tue, 28 Feb 2012 08:59:42 +0000 mattmclean http://mattmclean.com/?p=21 Our polarized Congress is starting to look more and more like a parliament at odds with the nation’s constitutional system.

Congress Is A Mess

]]> http://mattmclean.com/?feed=rss2&p=21 0 A Great Way to Kill Your Startup: Listen to All Your Customers http://mattmclean.com/?p=16 http://mattmclean.com/?p=16#comments Tue, 28 Feb 2012 08:37:57 +0000 mattmclean http://mattmclean.com/?p=16 Building a successful business model isn’t about changing your company based on every bit of feedback: It’s about understanding whom to listen to and why.

To listen or not to listen

]]> http://mattmclean.com/?feed=rss2&p=16 0 Mobile Sites vs. Apps: Strategy Shift http://mattmclean.com/?p=14 http://mattmclean.com/?p=14#comments Tue, 28 Feb 2012 07:47:48 +0000 mattmclean http://mattmclean.com/?p=14

Mobile apps currently have better usability than mobile sites, but forthcoming changes will eventually make a mobile site the superior strategy.

Should you produce a mobile website or develop special mobile apps?

]]> http://mattmclean.com/?feed=rss2&p=14 0 17 ways to discover your brand advocates http://mattmclean.com/?p=10 http://mattmclean.com/?p=10#comments Tue, 28 Feb 2012 07:38:16 +0000 mattmclean http://mattmclean.com/?p=10 Having a brand advocate strategy is invaluable. But finding brand advocates can be tricky and there’s a lack of resources out there to teach you how to reach out to your advocates, so I’ve created my own list of ideas.

17 ways to discover your brand advocates

]]> http://mattmclean.com/?feed=rss2&p=10 0 How does your brand perform from social media perspective? http://mattmclean.com/?p=7 http://mattmclean.com/?p=7#comments Tue, 28 Feb 2012 07:28:31 +0000 mattmclean http://mattmclean.com/?p=7 http://www.xaffo.com/

]]> http://mattmclean.com/?feed=rss2&p=7 0 The Management Team While Building Product: Keep It Small http://mattmclean.com/?p=1 http://mattmclean.com/?p=1#comments Mon, 16 Jan 2012 18:47:19 +0000 mattmclean http://mattmclean.com/?p=1 Another valuable post by Fred Wilson:

The first stage of a startup, what I call the Building Product stage is management light. The team should be small. We have portfolio companies like del.icio.us and duck duck go where the Building Product stage was accomplished by one person, the founder of course. That is not typical.

http://www.huffingtonpost.com/fred-wilson/the-management-team-product_b_1181029.html

]]> http://mattmclean.com/?feed=rss2&p=1 1